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Item Information   Copy / Holding Information     Table of Contents     More Content       Browse Catalog       by title:      The Yahoo! style gui...       MARC Display

The Yahoo! style guide : the ultimate sourcebook for writing, editing, and creating content for the digital world / Chris Barr and the senior editors of Yahoo!. New York : Yahoo!/St. Martin's Griffin, c2010. ISBN:  9780312569846 (pbk.) 031256984X (pbk.) Description:  xv, 512 p. : ill. ; 24 cm. Edition:  1st ed. Contents:  Write for the web -- Identify your audience -- Define your voice -- Construct clear, compelling copy -- Be inclusive, write for the world -- Make your site accessible to everyone -- Write clear user-interface text -- Write engaging email and newsletters -- Streamline text for mobile devices -- Punctuate proficiently -- Abbreviate, capitalize, and treat titles consistently -- Apply a consistent style for numbers -- Shorten and strengthen sentences -- Avoid common pitfalls in word choice, grammar, and spelling -- Proofread and test before you publish -- Get familiar with basic webpage coding -- Optimize your site for search engines -- Understand the basics of U.S. law for online content -- Keep a word list.   Copy/Holding information Location Collection Call No. Status   Central Library Adult Nonfiction 808.027 B268y Checked in Add Copy to MyList

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