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Van Geel, Jeroen.
Subjects
Selling.
Advertising.
Business presentations.
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Van Geel, Jeroen.
by title:
Pitching ideas : mak...
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658.452 V253p
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Van Geel, Jeroen.
Selling.
Advertising.
Business presentations.
MARC Display
Pitching ideas : make people fall in love with your ideas / by Jeroen van Geel.
by
Van Geel, Jeroen.
Oak & Morrow, BIS Publishers, 2018.
Call #:
658
.452
V253p
Subjects
Selling.
Advertising.
Business presentations.
ISBN:
9789063694869 (hc.)
Description:
151 p. : ill. ; 22 cm.
Summary:
We are good at designing beautiful products and we offer good services. We always know exactly what the user wants and we know dozens of methodologies. However, if we have to convince our customers and colleagues, we find it very hard. For one reason or another pitching ideas is one of the most undervalued practices in our field of expertise. From convincing a colleague to opt for a certain methodology to persuading a customer to go for a certain concept. You can have the best ideas in the world, but if you are not able to bring them across, they will never become reality. This book takes you inside of the heads of the people you have to convince. It helps you to find the essence of the idea you want to get across and explains how you can really convince the right people in the end.
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Woodlawn Public Library
Adult Nonfiction
658.452 V253p
Adult books
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