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Item Information   Copy / Holding Information     Booklist Review     Choice Review     Table of Contents     More Content       More by this author     Thaler, Richard H., 1945-     Subjects     Economics -- Psychological aspects.     Incentive (Psychology)     Rational expectations (Economic theory)     Decision making -- Psychological aspects.     Choice (Psychology) -- Economic aspects.     Consumer behavior.     Browse Catalog     by author:      Thaler, Richard H., 1945-       by title:      Misbehaving : the ma...       by call number:      330.019 T365m     Search the Web     Thaler, Richard H., 1945-     Economics -- Psychological aspects.     Incentive (Psychology)     Rational expectations (Economic theory)     Decision making -- Psychological aspects.     Choice (Psychology) -- Economic aspects.     Consumer behavior.       MARC Display

Misbehaving : the making of behavioral economics / Richard H. Thaler. by Thaler, Richard H., 1945- W.W. Norton & Company, [2015] Call #: 330.019 T365m Subjects Economics -- Psychological aspects.   Incentive (Psychology)   Rational expectations (Economic theory)   Decision making -- Psychological aspects.   Choice (Psychology) -- Economic aspects.   Consumer behavior. ISBN:  9780393080940 (hc.) 0393080943 (hc.) Alternate title:  Making of behavioral economics Edition:  First edition. Description:  xvi, 415 pages : illustrations ; 25 cm Bibliography:  Includes bibliographical references (pages 373-391) and index. Summary:  Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments. Holds:  1   Copy/Holding information Location Collection Call No. Item type Status   Alderney Gate Public Library Adult Nonfiction 330.019 T365m Adult books Transit Request Add Copy to MyList Captain William Spry Public Library Adult Nonfiction 330.019 T365m Adult books Trace Add Copy to MyList

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