Horizon Information Portal

e-branch

Home

My Account/Renew Loans

Find Magazine Articles & more

Murdoch's world : the last of the old media empires / David Folkenflik.

by Folkenflik, David.

View full image

PublicAffairs, 2013.

Murdoch, Rupert, 1931-

Publishers and publishing.

Mass media -- Australia -- Biography.

9781610390897 (hc.)

161039089X (hc.)

viii, 373 p. ; 25 cm.

Includes bibliographical references, Internet addresses and index.

"Rupert Murdoch is the most significant media tycoon the English-speaking world has ever known. No one before him has trafficked in media influence across those nations so effectively, nor has anyone else so singularly redefined the culture of news and the rules of journalism. In a stretch spanning six decades, he built News Corp from a small paper in Adelaide, Australia into a multimedia empire capable of challenging national broadcasters, rolling governments, and swatting aside commercial rivals. Then, over two years, a series of scandals threatened to unravel his entire creation. David Folkenflik, the media correspondent for NPR News, explains how the man behind Britain’s take-no-prisoners tabloids, who reinvigorated Roger Ailes by backing his vision for Fox News, who gave a new swagger to the New York Post and a new style to the Wall Street Journal, survived the scandals—and the true cost of this survival. He summarily ended his marriage, alienated much of his family, and split his corporation asunder to protect the source of his vast wealth (on the one side), and the source of his identity (on the other). There were moments when the global news chief panicked. But as long as Rupert Murdoch remains the person at the top, Murdoch’s World will be making news."--Publisher.

Horizon Information Portal 3.24_8902M

© 2001-2013 SirsiDynix All rights reserved.

Horizon Information Portal