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Martin, Tom (Advertising executive)
Subjects
Selling.
Sales management.
Internet marketing.
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Martin, Tom (Advertising executive)
by title:
The invisible sale :...
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658.872 M383i
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Martin, Tom (Advertising executive)
Selling.
Sales management.
Internet marketing.
MARC Display
The invisible sale : how to build a digitally powered marketing and sales system to better prospect, qualify and close leads / Tom Martin.
by
Martin, Tom (Advertising executive)
Que, [2014]
Call #:
658
.872
M383i
Subjects
Selling.
Sales management.
Internet marketing.
ISBN:
9780789751355
0789751356
Description:
xi, 258 p. : ill. ; 23 cm.
Bibliography:
Includes bibliographical references and index.
Summary:
"Hate cold calling? Stop doing it! Build a supercharged, highly automated digital sales prospecting system that attracts more qualified leads, shortens sales cycles, and increases conversion rates--painlessly! In The Invisible Sale , Tom Martin reveals techniques he's used to drive consistent double-digit growth through good times and bad, with no cold calling. Martin's simple, repeatable process helps you laser-target all your marketing activities, sales messages, and sales calls based on what your prospects are actually telling you. Martin boils complex ideas down to simple, straightforward language... real-life case studies... easy-to-understand templates... and actionable solutions!"--Jacket.
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Central Library
Adult Nonfiction
658.872 M383i
Core Collection - Adult
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