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Godin, Seth.
Subjects
Individualism.
Marketing.
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Godin, Seth.
by title:
We are all weird : t...
by call number:
658.81 G585w
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Godin, Seth.
Individualism.
Marketing.
MARC Display
We are all weird : the myth of mass and the end of compliance / by Seth Godin.
by
Godin, Seth.
Do You Zoom Inc., c2011.
Call #:
658
.81
G585w
Subjects
Individualism.
Marketing.
Series
Domino project.
ISBN:
9781936719228
1936719223
Alternate title:
Myth of mass and the end of compliance
Edition:
1st ed.
Description:
97 p. : charts ; 19 cm.
Notes:
The Domino Project, powered by Amazon.
Summary:
Seth Godin calls for the end of mass and for the beginning of offering people more choices, more interests and giving them more authority to operate in ways that reflect their own unique values. A celebration of choice, of treating different people differently and of embracing the notion that everyone deserves the dignity and respect that comes from being heard.
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