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You've got 8 seconds : communication secrets for a distracted world / Paul Hellman.

by Hellman, Paul.

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Communication in organizations.

Communication in management.

Business communication.

Interpersonal communication.

9780814438305 (pbk.)

xxii, 169 p. : ill. ; 23 cm.

Includes bibliographical references and index.

Pt. I. Capture attention with FOCUS. Say less -- The fast-focus method -- Three more ways to focus -- Watch your words--and your emails -- pt. II. Capture attention with VARIETY. Be slightly different -- The easiest way to explain anything -- Stories : the 2.5 step method -- Vary from announce to discuss -- Questions : how to ask the best-and answer the worst -- Presentation tricks -- pt. III. Capture attention with PRESENCE. Act as if -- Ten actions to increase your presence : assess yourself -- Image : communicate that you look and sound the part -- Drive : communicate that you get results -- Temperament : communicate that you've got the right disposition.

Provides guidance on how to effectively and efficiently communciate, describing how to capture and retain an audience's attention to ensure that information is being received.

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