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Barnes, Barry.
Subjects
Grateful Dead (Musical group)
Strategic planning.
Social media -- Economic aspects.
Success in business.
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by author:
Barnes, Barry.
by title:
Everything I know ab...
by call number:
658.4012 B2612e
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Barnes, Barry.
Grateful Dead (Musical group)
Strategic planning.
Social media -- Economic aspects.
Success in business.
MARC Display
Everything I know about business I learned from the Grateful Dead : the ten most innovative lessons from a long, strange trip / Barry Barnes.
by
Barnes, Barry.
Business Plus, 2011.
Call #:
658
.4012
B2612e
Subjects
Grateful Dead (Musical group)
Strategic planning.
Social media -- Economic aspects.
Success in business.
ISBN:
9780446583794
0446583790
9780446583800 (pbk.)
Edition:
1st ed.
Description:
xxx, 222 p. ; 22 cm.
Bibliography:
Includes bibliographical references and index.
Contents:
Lesson 1. Master strategic improvisation : how the Dead learned to plan and act at the same time -- Lesson 2. Live your values : how the Dead did well by doing good -- Lesson 3. Be kind to your customers : how the Dead offered superior value -- Lesson 4. Share your content : how the Dead exploited the power of 'free' -- Lesson 5. Create a business tribe : how the Dead collaborated with the Deadheads -- Lesson 6. Insource : how the Dead learned do-it-yourself business -- Lesson 7. Innovate constantly : how the Dead stayed on the cutting edge -- Lesson 8. Transform through leadership : how Jerry Garcia inspired greatness in the Dead -- Lesson 9. Share the power : how the Dead encouraged employees to lead -- Lesson 10. Exploit the experience economy : how the Dead kept it real.
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