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The art of startup fundraising : pitching investors, negotiating the deal, and everything else entrepreneurs need to know / Alejandro Cremades.

by Cremades, Alejandro.

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John Wiley & Sons, Inc., [2016]

658.15224 C915a

Venture capital.

New business enterprises -- Finance.

Small business -- Finance.

Entrepreneurship.

9781119191834 (hc.)

Alternate title:

Startup fundraising : pitching investors, negotiating the deal, and everything else entrepreneurs need to know

xix, 204 pages ; 24 cm

Includes index.

A fresh look at raising money for startups, with a focus on the changing face of startup finance. New regulations are making the old go-to advice less relevant, as startup money is increasingly moving online. These new waters are all but uncharted - and founders need an accessible guide. Navigate the online world of startup fundraising with easy-to-follow explanations and expert perspective on the new digital world of finance. Tips and tricks on raising money and investing in startups from early stage to growth stage. Develop a clear strategy based on the new realities surrounding today's startup landscape. How startup funding works, with expert coaching on the new rules. Gain insight on startups from early stage to growth stage. Find the money you need to get your venture going. Craft your pitch and optimize the strategy. Identify the right investors. Avoid the common mistakes.

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