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The dog merchants : inside the big business of breeders, pet stores, and rescuers / Kim Kavin.

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Pegasus Books, 2016.

Animal welfare.

9781681771403 (hc.)

First Pegasus Books cloth edition.

xvi, 304 pages ; 24 cm

Includes bibliographic references (pages 273-303) and index.

Setting the base price -- Luxury packaging -- Branding, by breeding -- Freelance producers -- Big production companies -- The mega-distributor -- Marketing the message -- Industry waste -- The upstart competitor -- Repackaging and rebranding -- Lemons versus steals -- The genesis and the future -- Smart shopping -- Consumer intelligence -- A note about spay/neuter -- Acknowledgments.

We love them with all our hearts, but do we really know where our dogs came from? The complex network behind the $11 billion-a-year business of selling dogs. How dog merchants create markets for dogs, often in defiance of the usual rules of supply and demand. The author meets breeders and rescuers at all levels, shedding much-needed light on the industry. The goal is to advance the conversation about how all dogs are treated, from puppy mills to high-kill shelters. A great deal can be improved by understanding the business practices behind selling dogs. The Dog Merchants shows how all dog lovers can come together, with one voice as consumers, on behalf of all our beloved companions.

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