Horizon Information Portal

e-branch

Home

My Account/Renew Loans

Find Magazine Articles & more

The Bezos blueprint : communication secrets of the world's greatest salesman / Carmine Gallo.

by Gallo, Carmine.

View full image

St. Martin's Press, 2022.

Bezos, Jeffrey.

Amazon.com (Firm) -- Management.

Electronic commerce -- Communication -- Case studies.

Business communication.

9781250278333 (hc.)

x, 258 p. : ill., charts ; 24 cm.

Includes bibliographical references (pages 235-245) and index.

"The communication and leadership secrets of Jeff Bezos and how to master them, from the bestselling author of Talk Like Ted. Jeff Bezos is a dreamer who turned a bold idea into the world's most influential company, a brand that likely touches your life every day. As a student of leadership and communication, he learned to elevate the way Amazonians write, collaborate, innovate, pitch, and present. He created a scalable model that grew from a small team in a Seattle garage to one of the world's largest employers. 'The Bezos blueprint' by Carmine Gallo reveals the communication strategies that Jeff Bezos pioneered to fuel Amazon's astonishing growth. As one of the most innovative and visionary entrepreneurs of our time, Bezos reimagined the way leaders write, speak, and motivate teams and customers. The communication tools Bezos created are so effective that former Amazonians who worked directly with Bezos adopted them as blueprints to start their own companies. Now, these tools are available to you."--From publisher.

Horizon Information Portal 3.24_8902M

© 2001-2013 SirsiDynix All rights reserved.

Horizon Information Portal