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Brown, Eliot.
Subjects
Neumann, Adam, 1979-
WeWork (Firm)
New business enterprises -- United States -- Case studies.
Business enterprises -- United States -- Finance -- Case studies.
Business failures -- United States.
Browse Catalog
by author:
Brown, Eliot.
by title:
The cult of We : WeW...
by call number:
338.04 B877c
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Brown, Eliot.
Neumann, Adam, 1979-
WeWork (Firm)
New business enterprises -- United States -- Case studies.
Business enterprises -- United States -- Finance -- Case studies.
Business failures -- United States.
MARC Display
The cult of We : WeWork, Adam Neumann, and the great startup delusion / by Eliot Brown and Maureen Farrell.
by
Brown, Eliot.
Crown, an imprint of Random House, a division of Penguin Random House LLC, 2021.
Call #:
338.04 B877c
Subjects
Neumann, Adam, 1979-
WeWork (Firm)
New
business
enterprises
--
United
States
--
Case studies.
Business
enterprises
--
United
States
--
Finance
--
Case studies.
Business
failures
--
United
States
.
ISBN:
9780593237113 (hc.)
Alternate title:
WeWork, Adam Neumann, and the great startup delusion
Edition:
1st ed.
Description:
xiii, 446 p., 8 unnumbered pages of plates : col. portraits ; 25 cm.
Bibliography:
Includes bibliographical references (pages 403-431) and index.
Summary:
"The definitive inside story of WeWork, its audacious founder, and what its epic unraveling says about a financial system drunk on the elixir of Silicon Valley innovation, from the Wall Street Journal correspondents whose scoop-filled reporting hastened the company's downfall. WeWork would be worth $10 trillion, more than any other company in the world. It wasn't just an office space provider. It was a tech company, an AI startup, even. Its WeGrow schools and WeLive residences would revolutionize education and housing. One day, mused founder Adam Neumann, a Middle East peace accord would be signed in a WeWork. The company might help colonize Mars. And Neumann would become the world's first trillionaire. This was the vision of Neumann and his primary cheerleader, SoftBank's Masayoshi Son. In hindsight, their ambition for the company, whose primary
business
was subletting desks in slickly designed offices, seems like madness. Why did so many intelligent people from venture capitalists to Wall Street elite fall for the hype? And how did WeWork go so wrong? In little more than a decade, Neumann transformed himself from a struggling baby clothes salesman into the charismatic, hard-partying CEO of a company worth $47 billion-on paper. With his long hair and feel-good mantras, the six-foot-five Israeli transplant looked the part of a messianic truth teller. Investors swooned, and billions poured in. Neumann dined with the CEOs of JPMorgan and Goldman Sachs, entertaining a parade of power brokers desperate to get a slice of what he was selling: the country's most valuable startup, a once-in-a-lifetime opportunity and a generation-defining moment. Soon, however, WeWork was burning through cash faster than Neumann could bring it in. From his private jet, sometimes clouded with marijuana smoke, he scoured the globe for more capital. Then, as WeWork readied a Hail Mary IPO, it all fell apart. Nearly $40 billion of value vaporized in one of corporate America's most spectacular meltdowns. Peppered with eye-popping, never-before-reported details, 'The cult of We' is the gripping story of careless and often absurd people and the financial system they have made."--From publisher.
Other authors:
Farrell, Maureen, 1979-
Holds:
0
Copy/Holding information
Location
Collection
Call No.
Item type
Status
Bedford Public Library
Adult Nonfiction
338.04092 B877c
Adult books
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Central Library
Adult Nonfiction
338.04092 B877c
Core Collection - Adult
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