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Item Information       Library Journal Review     Publisher Weekly Review     More Content     More by this author     Penenberg, Adam L.     Subjects     Viral marketing.     Online social networks -- Economic aspects.     Electronic commerce -- Marketing.     Business -- Computer network resources.     Browse Catalog     by author:      Penenberg, Adam L.       by title:      Viral loop : from Fa...       by call number:      303.4833 P398v     Search the Web     Penenberg, Adam L.     Viral marketing.     Online social networks -- Economic aspects.     Electronic commerce -- Marketing.     Business -- Computer network resources.       MARC Display

Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves / Adam L. Penenberg. by Penenberg, Adam L. Hyperion, c2009. Call #: 303.4833 P398v Subjects Viral marketing.   Online social networks -- Economic aspects.   Electronic commerce -- Marketing.   Business -- Computer network resources. ISBN:  9781401323493 1401323499 Edition:  1st ed. Description:  ix, 274 p. : ill. ; 25 cm. Bibliography:  Includes bibliographical references (p. [253]-266) and index. Summary:  From Google to Facebook, the author delves into how a "viral loop," a situation where using a product means needing to share it with others, can make an online business a success. Holds:  0   Copy/Holding information No Item Information

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