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Item Information   Copy / Holding Information     More Content       More by this author     Zarrella, Dan.     Subjects     Internet marketing.     Social media -- Economic aspects.     Online social networks -- Economic aspects.     Information technology -- Management.     Browse Catalog     by author:      Zarrella, Dan.       by title:      The science of marke...       by call number:      658.872 Z38s     Search the Web     Zarrella, Dan.     Internet marketing.     Social media -- Economic aspects.     Online social networks -- Economic aspects.     Information technology -- Management.       MARC Display

The science of marketing : when to Tweet, what to post, how to blog, and other proven strategies / Dan Zarrella. by Zarrella, Dan. John Wiley & Sons, Inc., c2013. Call #: 658.872 Z38s Subjects Internet marketing.   Social media -- Economic aspects.   Online social networks -- Economic aspects.   Information technology -- Management. ISBN:  9781118138274 (cloth) 1118138279 (cloth) Description:  ix, 194 p. : ill., charts ; 24 cm. Notes:  Includes index. Summary:  "The Science of Marketing applies a scientific approach to the way businesses and brands approach marketing. It uses a combination of marketing, statistical, and psychological research to explain why and, more importantly, how, companies should adapt marketing strategies such as blogging, social media, email marketing, and webinars to achieve maximium results."--From publisher. Holds:  0   Copy/Holding information Location Collection Call No. Item type Status Due Date   Central Library Adult Nonfiction 658.872 Z38s Adult books Checked out Jul 07, 2024 Add Copy to MyList

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