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Wyshak, Susie.
Subjects
Food industry and trade -- Management.
Food -- Marketing.
Small business -- Management.
Home-based businesses -- Management.
New business enterprises -- Management.
Entrepreneurship.
Cottage industries.
Browse Catalog
by author:
Wyshak, Susie.
by title:
Good food, great bus...
by call number:
664.00681 W994g
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Wyshak, Susie.
Food industry and trade -- Management.
Food -- Marketing.
Small business -- Management.
Home-based businesses -- Management.
New business enterprises -- Management.
Entrepreneurship.
Cottage industries.
MARC Display
Good food, great business : how to take your artisan food idea from concept to marketplace /
Susie
Wyshak
.
by
Wyshak
,
Susie
.
Chronicle Books, [2014]
Call #:
664.00681 W994g
Subjects
Food industry and trade -- Management.
Food -- Marketing.
Small business -- Management.
Home-based businesses -- Management.
New business enterprises -- Management.
Entrepreneurship.
Cottage industries.
ISBN:
9781452107080 (pbk.)
1452107084 (pbk.)
Description:
256 pages ; 21 cm.
Bibliography:
Includes bibliographical references (pages 246-247) and index.
Summary:
"Creating a specialty food business. Whether the goal is selling a single product online or developing a range of gourmet foods for grocery chains, this handbook helps hopeful food entrepreneurs become experts in everything from concept and production to sales and marketing. The author uses real-life examples from more than 75 successful individuals and businesses to illustrate the good, the bad, and the ugly of starting a food enterprise, providing links to useful charts and worksheets to simplify the process"--Provided by publisher.
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