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Lewis, Mike, 1975-
Subjects
Marketing -- Social aspects.
Internet marketing -- Social aspects.
Social media -- Marketing.
Management -- Social aspects.
Customer relations.
Social responsibility of business.
Success in business.
Browse Catalog
by author:
Lewis, Mike, 1975-
by title:
Stand out social mar...
by call number:
658.872 L675s
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Lewis, Mike, 1975-
Marketing -- Social aspects.
Internet marketing -- Social aspects.
Social media -- Marketing.
Management -- Social aspects.
Customer relations.
Social responsibility of business.
Success in business.
MARC Display
Stand out social marketing : 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presence /
Mike
Lewis
.
by
Lewis
,
Mike
,
1975-
McGraw-Hill, c2013.
Call #:
658.872 L675s
Subjects
Marketing -- Social aspects.
Internet marketing -- Social aspects.
Social media -- Marketing.
Management -- Social aspects.
Customer relations.
Social responsibility of business.
Success in business.
ISBN:
9780071794961 (pbk.)
0071794964 (pbk.)
Alternate title:
Social marketing : 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presence
Description:
xxxi, 286 p. : ill. ; 23 cm.
Bibliography:
Includes bibliographical references and index.
Contents:
Pt. 1. Understanding stand out. Stand out -- pt. 2. Stand out in practice. Stand out by paying attention ; Stand out by paying attention to behaviors ; Stand out interactions ; The science of stand out interactions ; Stand out approaches to stimulating interaction ; Stand out content ; Stand out presence ; Stand out management ; Stand out by measuring for ROI -- pt. 3. Summarizing stand out. Performing a stand out social marketing audit ; Out standing!
Holds:
1
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Item type
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Central Library
Adult Nonfiction
658.872 L675s
Adult books
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