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Fewer, bigger, bolder : from mindless expansion to focused growth / Sanjay Khosla and Mohanbir Sawhney with Richard Babcock.

by Khosla, Sanjay.

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Portfolio/Penguin, 2014.

Corporations -- Growth.

Strategic planning.

Success in business.

9781591846055 (hc.)

1591846056 (hc.)

Alternate title:

From mindless expansion to focused growth

xii, 260 p. ; 24 cm.

Includes index.

"When Sanjay Khosla took charge of developing markets for Kraft Foods in 2007, the business was floundering. Six years later, annual sales had soared from $5 billion to $16 billion with significant improvement in profitability. The secret? Making fewer, bigger, and bolder bets and stopping a lot of small stuff. Kellogg School professor Mohanbir Sawhney discovered a similar formula for stellar results--focus and simplicity--in advising Fortune 500 companies. Now Khosla and Sawhney have combined their experiences into a seven-step model for sustained profitable growth in any market."--From publisher.

Sawhney, Mohanbir S.

Babcock, Richard.

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