e-branch	Login My List - 0 Help
	Home   My Account/Renew Loans   Community Info   KidSearch   New Catalogue!

Search Advanced By Format By Number My Searches Can't Find it? Find Magazine Articles & more Problems?

Search:  Title Starts with...Title Keyword(s)Author/Performer/Name (Last,First)Author/Performer/Name Keyword(s)Subject Starts with...Subject Keyword(s)Series Starts with...Series Keyword(s)Anyword/AnywhereList Name Keyword(s)       Refine Search     > You're searching: Halifax Public Libraries

Item Information   Copy / Holding Information     Table of Contents     More Content       More by this author     Chan, Savio.     Subjects     Consumers -- China.     Consumers -- China -- Attitudes.     Consumers' preferences -- China.     Marketing -- China.     Browse Catalog     by author:      Chan, Savio.       by title:      China's super consum...       by call number:      658.840951 C454c     Search the Web     Chan, Savio.     Consumers -- China.     Consumers -- China -- Attitudes.     Consumers' preferences -- China.     Marketing -- China.       MARC Display

China's super consumers : what 1 billion customers want and how to sell it to them / Savio Chan and Michael Zakkour. by Chan, Savio. John Wiley & Sons Inc., [2014] Call #: 658.840951 C454c Subjects Consumers -- China.   Consumers -- China -- Attitudes.   Consumers' preferences -- China.   Marketing -- China. ISBN:  9781118834749 (hc.) 1118834747 (hc.) Description:  xv, 223 pages ; 24 cm Notes:  Includes index. Summary:  "China will be the largest consumer market in the world by the early 21st century. The extraordinary birth of consumerism in China and who these super consumers are. What's inside the minds of Chinese consumers and what they buy, where they buy, how they buy, and most importantly why they buy. The foreign and domestic companies, leading brands, and top executives who have succeeded in selling to this burgeoning marketplace. Inside the boardrooms of the people who understand Chinese consumers and have had success in the Chinese market. How to succeed in the Chinese marketplace. What the Chinese consumer wants and how to deliver the goods"--Provided by publisher. Other authors:  Zakkour, Michael. Holds:  0   Copy/Holding information Location Collection Call No. Item type Status   Central Library Adult Nonfiction 658.840951 C454c Adult books Checked in Add Copy to MyList

Horizon Information Portal 3.24_8902M

© 2001-2013 SirsiDynix All rights reserved.