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Item Information
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More by this author
Tunguz, Tomasz, 1981-
Subjects
Management -- Statistical methods.
Database management.
Electronic data processing.
Data mining.
Browse Catalog
by author:
Tunguz, Tomasz, 1981-
by title:
Winning with data : ...
by call number:
658.4038 T926w
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Tunguz, Tomasz, 1981-
Management -- Statistical methods.
Database management.
Electronic data processing.
Data mining.
MARC Display
Winning
with
data
:
transform
your
culture
,
empower
your
people
, and
shape
the
future
/ Tomasz Tunguz and Frank Bien.
by
Tunguz, Tomasz, 1981-
Call #:
658.4038 T926w
Subjects
Management -- Statistical methods.
Database management.
Electronic
data
processing.
Data
mining.
ISBN:
9781119257233 (hc)
Description:
xvi, 160 p. : ill. ; 24 cm.
Notes:
Includes index.
Summary:
"Crest the
data
wave with a deep cultural shift Creating a Data-Driven
Culture
explores the cultural changes big
data
brings to business, and shows you how to adapt
your
organization to leverage
data
to maximum effect. Authors Tomasz Tunguz and Frank Bien draw on extensive background in big
data
, business intelligence, and business strategy to provide a blueprint for companies looking to move head-on into the
data
wave. Instrumentation is discussed in detail, but the core of the change is in the culture--this book provides sound guidance on building the type of organizational
culture
that creates and leverages
data
daily, in every aspect of the business. Real-world examples illustrate these important concepts at work: you'll learn how
data
helped Warby-Parker disrupt a $13 billion monopolized market, how ThredUp uses
data
to process more than 20 thousand items of clothing every day, how Venmo leverages
data
to build better products, how HubSpot empowers their salespeople to be more productive, and more. From decision making and strategy to shipping and sales, this book shows you how
data
makes better business. Big
data
has taken on buzzword status, but there is little real guidance for companies seeking everyday business
data
solutions. This book takes a deeper look at big
data
in business, and shows you how to shift internal
culture
ahead of the curve. Understand the changes a
data
culture
brings to companies Instrument
your
company for maximum benefit Utilize
data
to optimize every aspect of
your
business Improve decision making and
transform
business strategy Big
data
is becoming the number-one topic in business, yet no one is asking the right questions. Leveraging the full power of
data
requires more than good IT--organization-wide buy-in is essential for long-term success. Creating a Data-Driven
Culture
is the expert guide to making
data
work for
your
business, and
your
needs"-- Provided by publisher.
Other authors:
Bien, Frank, 1967-
Holds:
0
Copy/Holding information
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