e-branch
Login
My List - 0
Help
Home
My Account/Renew Loans
Community Info
KidSearch
New Catalogue!
Search
Advanced
By Format
By Number
My Searches
Can't Find it?
Find Magazine Articles & more
Problems?
Search:
Title Starts with...
Title Keyword(s)
Author/Performer/Name (Last,First)
Author/Performer/Name Keyword(s)
Subject Starts with...
Subject Keyword(s)
Series Starts with...
Series Keyword(s)
Anyword/Anywhere
List Name Keyword(s)
Refine Search
> You're searching:
Halifax Public Libraries
Item Information
Copy / Holding Information
Publisher Weekly Review
Table of Contents
More Content
More by this author
Adams, Scott, 1957-
Subjects
Trump, Donald, 1946- -- Psychological aspects.
Persuasion (Psychology)
Deception.
Truthfulness and falsehood.
Social psychology.
Cartoonists -- United States -- Anecdotes.
Browse Catalog
by author:
Adams, Scott, 1957-
by title:
Win bigly : persuasi...
by call number:
303.342 A217w
Search the Web
Adams, Scott, 1957-
Trump, Donald, 1946- -- Psychological aspects.
Persuasion (Psychology)
Deception.
Truthfulness and falsehood.
Social psychology.
Cartoonists -- United States -- Anecdotes.
MARC Display
Win
bigly
:
persuasion
in a
world
where
facts
don
't
matter
/ Scott Adams.
by
Adams, Scott, 1957-
Portfolio/Penguin, 2017.
Call #:
303.342 A217w
Subjects
Trump, Donald, 1946- -- Psychological aspects.
Persuasion
(Psychology)
Deception.
Truthfulness and falsehood.
Social psychology.
Cartoonists -- United States -- Anecdotes.
ISBN:
9780735219717 (hc.)
Description:
xii, 288 pages : illustrations ; 23 cm.
Bibliography:
Includes bibliographical references (pages 261-263, 275-279) and index.
Contents:
Preamble: The day my reality split into two -- Introduction (
where
I prime you for the rest) -- Part 1. Why
facts
are overrated -- The most important perceptual shift in history -- About
facts
--
Persuasion
vocabulary -- Part 2. How to see reality in a more useful way -- The myth of the rational mind -- How strong is
persuasion
? -- The
persuasion
filter -- Cognitive dissonance -- Confirmation bias -- Mass delusions -- When reality bifurcated -- The making of a hypnotist -- Part 3. How President Trump does what others can'
t
-- The time of kings -- President Trump's talent stack -- Trump's Rosie O'Donnell moment -- The
persuasion
stack -- Setting the table -- Go
bigly
or go home -- Is President Trump a "natural" persuader? -- Part 4. How to use
persuasion
in business and politics -- How to design a linguistic kill shot -- How to use visual
persuasion
-- How to make people imagine you as President -- How I got the VP prediction wrong -- How to persuade by association -- How to create effective campaign slogans and logos -- Godzilla gets in the game (or does he?) -- How to get away with bad behavior -- How a trained persuader evaluates scandals -- How to
win
by a hair(cut) -- How to create two ways to
win
, no way to lose -- How to use the high-ground maneuver -- A grab bag of Trump's quickest and easiest
persuasion
tools -- Part 5. Why joining a tribe makes you powerful and blind -- How I used the
persuasion
filter to predict -- Why I endorsed Clinton (for my safety) until I didn'
t
-- The third act -- Was I predicting or causing? -- Election night -- Appendix A: The
persuasion
reading list -- Appendix B: How to be a better writer -- Appendix C: Hos to find out is you are a simulation -- Appendix D: Trump's many mistakes.
Summary:
"From the creator of the Dilbert comic strip, a look at the strategies Donald Trump used to persuade voters to elect the most unconventional candidate in the history of the presidency, and how anyone can learn his methods for succeeding against long odds. Scott Adams - a trained hypnotist and a lifelong student of
persuasion
- predicted Trump's
win
, doing so a week after Nate Silver put Trump's odds at 2 percent in his FiveThirtyEight.com blog. The mainstream media regarded Trump as a novelty and a sideshow. But Adams recognized in Trump a level of
persuasion
you only see once in a generation. Trump triggered massive cognitive dissonance and confirmation bias on both the left and the right. We're hardwired to respond to emotion, not reason. We might listen to 10 percent of a speech - a hand gesture here, a phrase there - and if the right buttons are pushed, we irrationally agree with the speaker and invent reasons to justify that decision after the fact. The point isn'
t
whether Trump was right or wrong, good or bad.
Win
Bigly
goes beyond politics to look at
persuasion
tools that can work in any setting. A must-read if you care about persuading others in any field - or if you just want to resist
persuasion
from others."--Provided by publisher.
Holds:
0
Copy/Holding information
Location
Collection
Call No.
Item type
Status
Bedford Public Library
Adult Nonfiction
303.342 A217w
Adult books
Checked in
Add Copy to MyList
Woodlawn Public Library
Adult Nonfiction
303.342 A217w
Adult books
Checked in
Add Copy to MyList
Central Library
Adult Nonfiction
303.342 A217w
Adult books
Checked in
Add Copy to MyList
Sheet Harbour Public Library
Adult Nonfiction
303.342 A217w
Adult books
Checked in
Add Copy to MyList
Horizon Information Portal 3.24_8902M
© 2001-2013
SirsiDynix
All rights reserved.