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Sax, David.
Subjects
Entrepreneurship -- History.
Electronic commerce -- History.
Consumer behavior.
Marketing
Browse Catalog
by author:
Sax, David.
by title:
The revenge of analo...
by call number:
306.3 S272r
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Sax, David.
Entrepreneurship -- History.
Electronic commerce -- History.
Consumer behavior.
Marketing
MARC Display
The
revenge
of
analog
:
real
things
and
why
they
matter
/ David Sax.
by
Sax, David.
PublicAffairs, [2016]
Call #:
306.3 S272r
Subjects
Entrepreneurship -- History.
Electronic commerce -- History.
Consumer behavior.
Marketing
ISBN:
9781610395717 (hc.)
Edition:
1st ed.
Description:
xix, 282 p. ; 25 cm.
Bibliography:
Includes bibliographical references (pages 247-259) and index.
Contents:
Part I: The
revenge
of
analog
things
. The
revenge
of vinyl ; The
revenge
of paper ; The
revenge
of film ; The
revenge
of board games -- Part II: The
revenge
of
analog
ideas. The
revenge
of print ; The
revenge
of retail ; The
revenge
of work ; The
revenge
of school ; The
revenge
of
analog
, in digital -- Epilogue: The
revenge
of summer.
Summary:
A funny thing has happened on our way to the digital utopia: we find ourselves increasingly missing reality. Stories of entrepreneurs, artisans, and creators who make
real
money by selling
real
things
. And
they
're not just local craftspeople, either. As paper is supposedly vanishing, Moleskine notebooks - a company founded in 1997, the same year as the first dot-com boom - has grown into a large multinational corporation. As music supposedly migrates to the cloud, vinyl record sales were up over 50 percent in 2015, and generated almost $350m in sales. And as retail was supposedly hitting bottom, Silicon Valley companies like Apple and Amazon are investing in brick-and-mortar stores. Sax's work reveals a fundamental truth about how humans shop, interact, and even think. He captures what you're missing when you can't find a good song in a vast iTunes library, or can't recall the details of an ebook you read: any simulation of a sight or smell or activity you experience in the
real
world is just that - a simulation. You'll come away with a renewed sense of what it means to work, live, and shop.
Holds:
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Copy/Holding information
Location
Collection
Call No.
Item type
Status
Central Library
Adult Nonfiction
306.3 S272r
Adult books
Checked in
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Cole Harbour Public Library
Adult Nonfiction
306.3 S272r
Adult books
Central weeding
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