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Herbert, Wray.
Subjects
Thought and thinking.
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Herbert, Wray.
by title:
On second thought : ...
by call number:
153.4 H537o
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Herbert, Wray.
Thought and thinking.
MARC Display
On
second
thought
:
outsmarting
your
mind
's
hard-wired
habits
/ Wray Herbert.
by
Herbert, Wray.
Crown Publishers, c2010.
Call #:
153.4 H537o
Subjects
Thought
and thinking.
ISBN:
9780307461636
0307461637
Edition:
1st ed.
Description:
289 p. ; 25 cm.
Bibliography:
Includes bibliographical references (p. [265]-276) and index.
Contents:
Visceral heuristic: cold shoulders and clean hands -- The visionary heuristic: hills and home runs -- The momentum heuristic: intuitive physics -- The fluency heuristic: the power of penmanship -- The mimicry heuristic: feeling
your
inner ape -- The mapmaker heuristic: getting away from it all -- The arithmetic heuristic: "for just pennies a day" -- The scarcity heuristic: supply and desire -- The anchor heuristic: why things cost $19.95 -- The calorie heuristic: "will work for food" -- The decoy heuristic: please don't make me choose -- The futuristic heuristic: a wrinkle in time -- The design heuristic: simplicity and purpose -- The foraging heuristic: exploring and exploiting -- The caricature heuristic: engineering prejudice -- The cooties heuristic: contagion and magical thinking -- The naturalist heuristic: back to the garden -- The whodunit heuristic: murder and mortality -- The grim reaper heuristic: loneliness and zealotry -- The default heuristic: not to decide is--.
Holds:
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Location
Collection
Call No.
Item type
Status
Central Library
Adult Nonfiction
153.4 H537o
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