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Martin, Areva.
Subjects
Mass media and business.
Mass media and publicity.
Mass media -- Influence -- Economic aspects.
Success in business.
Browse Catalog
by author:
Martin, Areva.
by title:
Make it rain! : how ...
by call number:
659.2 M379m
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Martin, Areva.
Mass media and business.
Mass media and publicity.
Mass media -- Influence -- Economic aspects.
Success in business.
MARC Display
Make
it
rain
! :
how
to
use
the
media
to
revolutionize
your
business
&
brand
/ Areva Martin, ESQ with Donna Beech.
by
Martin, Areva.
Center Street, 2018.
Call #:
659.2 M379m
Subjects
Mass
media
and
business
.
Mass
media
and publicity.
Mass
media
-- Influence -- Economic aspects.
Success in
business
.
ISBN:
9781478989875 (hc.)
Alternate title:
How
to
use
the
media
to
revolutionize
your
business
and
brand
Edition:
1st ed.
Description:
xiv, 254 p. : 22 cm.
Bibliography:
Includes bibliographical references (pages 227-238) and index.
Contents:
Rainmaking.
Make
your
own luck -- Lock on to
your
brand
-- What you need first. Find
your
people -- Hone
your
pitch -- Become a trusted source -- Deploy it. Go for
media
channels--big and small -- Jump on breaking news stories -- Amplify it! Forget the old social
media
-- Engage or fail -- Monetize it. Wield
your
connections -- Watch it
rain
.
Summary:
"What if you could get in front of millions of prospects with the avid endorsement of famous influencers--without spending a dime? It's happening right in front of you every day. Guest experts on TV, radio, podcasts, blogs, and live streaming are getting local and national exposure for their
business
and
brand
that they could never have afforded to reach with ads. For a decade, Areva Martin has used the
media
to build a huge platform that expanded the influence and power of her
brand
exponentially.
Media
appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and non-profit organization, while securing her place as one of America's most sought after thought leaders. In
Make
It
Rain
! Areva breaks the silence to reveal what insiders know about the power of
media
appearances to
revolutionize
a
business
and
brand
and get
your
core message out to the people who need it most."--Inside jacket flap.
Other authors:
Beech, Donna.
Holds:
0
Copy/Holding information
Location
Collection
Call No.
Item type
Status
Central Library
Adult Black Nonfiction
659.2 M379m
Core Collection - Adult
Checked in
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