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Halifax Public Libraries
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Radjou, Navi.
Subjects
Technological innovations.
Adaptability (Psychology)
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Radjou, Navi.
by title:
Jugaad innovation : ...
by call number:
658.4063 R129j
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Radjou, Navi.
Technological innovations.
Adaptability (Psychology)
MARC Display
Jugaad
innovation
:
think
frugal
, be
flexible
,
generate
breakthrough
growth
/ by Navi Radjou, Jaideep Prabhu, and Simone Ahuja.
by
Radjou, Navi.
Jossey-Bass, c2012.
Call #:
658.4063 R129j
Subjects
Technological innovations.
Adaptability (Psychology)
ISBN:
9781118249741 (hardback)
Edition:
1st ed.
Description:
xi, 275p. ; 24 cm.
Bibliography:
Includes bibliographical references and index.
Summary:
"A
frugal
and
flexible
approach to
innovation
for the 21st centuryInnovation is a key directive at companies worldwide. But in these tough times, we can't rely on the old formula that has sustained
innovation
efforts for decades--expensive R&D projects and highly-structured
innovation
processes.
Jugaad
Innovation
argues the West must look to places like India, Brazil, and China for a new approach to
frugal
and
flexible
innovation
. The authors show how in these emerging markets,
jugaad
(a Hindi word meaning an improvised solution born from ingenuity and cleverness) is leading to dramatic
growth
and how Western companies can adopt
jugaad
innovation
to succeed in our hypercompetitive world. Outlines the seven principles of
jugaad
innovation
: Seek opportunity in adversity, do more with less,
think
and act flexibly, keep it simple, include the margin, and follow your heart Features twenty case studies on large corporations from around the world--Google, Facebook, 3M, Apple, Best Buy, GE, IBM, Nokia, Procter & Gamble, PepsiCo, Tata Group, and more--that are actively practicing
jugaad
innovation
The authors blog regularly at Harvard Business Review; their work has been profiled in BusinessWeek, MIT Sloan Management Review, The Financial Times, The Economist, and more Filled with previously untold and engaging stories of resourceful
jugaad
innovators and entrepreneurs in emerging markets and the United States This groundbreaking book shows leaders everywhere why the time is right for
jugaad
to emerge as a powerful business tool in the West--and how to bring
jugaad
practices to their organizations. "--Publisher.
Other authors:
Prabhu, Jaideep C.
Ahuja, Simone.
Holds:
1
Copy/Holding information
Location
Collection
Call No.
Item type
Status
Sackville Public Library
Adult Nonfiction
658.4063 R129j
Adult books
Item being held
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