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Item Information   Copy / Holding Information     Table of Contents     More Content       More by this author     Smith, Jon, 1975-     Subjects     Internet marketing.     Browse Catalog     by author:      Smith, Jon, 1975-       by title:      Digital marketing fo...       by call number:      658.8720 S652d     Search the Web     Smith, Jon, 1975-     Internet marketing.       MARC Display

Digital marketing for businesses in easy steps : includes social media marketing / Jon Smith. by Smith, Jon, 1975- In Easy Steps, 2020. Call #: 658.8720 S652d Subjects Internet marketing. ISBN:  9781840788631 (pbk.) Description:  288 p. : col. ill., col. maps ; 23 cm. Notes:  Includes index. Summary:  "Nowadays, just having a website or an app is not enough. Potential customers aren't going to stumble across you by accident - you need to employ digital marketing tools and techniques to help them find you and keep you front of mind, and have them comingback again and again. Marketing your products and services online doesn't have to cost the earth. Lots of digital marketing activities can be done for free, or very little, and are very effective. You may also save costs for advertising in magazines, andcreating, printing, and distributing brochures. Furthermore, there are no geographical boundaries on the internet - you can target customers around the globe. Digital marketing for businesses in easy steps guides you through the essential steps you needto take to set your digital strategy and get it right first time. It covers all the key digital marketing channels you should consider deploying to generate a larger, stronger, and a more loyal customer base. It covers: The fundamentals of digital marketing. Getting more from your website and getting your "digital house in order". The social network sites where your customers are most likely to be active: Facebook, Twitter, Instagram, Pinterest, and LinkedIn. The art of blogging to get customer loyalty. How to create and launch a powerful Content Marketing Strategy. How to use Search Engine Marketing to ensure customers find you and buy from you. How to measure and optimize the effectiveness of your digital marketing. Get started with your digital marketing strategy now with Digital marketing for businesses in easy steps, and use the new technology to reap the rewards for your business!"--From publisher. Holds:  0   Copy/Holding information Location Collection Call No. Item type Status   Central Library Adult Nonfiction 658.8720 S652d Core Collection - Adult Checked in Add Copy to MyList

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